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Case study · Completed engagement · Belgium & UK

How we built a Belgian rehab’s two websites from the ground up

Liberty Home runs addiction treatment for both the Belgian and international markets across two sites. We grew them from a near-zero footprint to a combined 1,100+ monthly organic visitors and 162 page-one keywords by the August 2025 handoff, owning core terms in both Dutch and English.

International SEOMultilingualBuilt from zeroTwo-site program
Certified & award-recognized agencyGlobal Search Awards 2024 FinalistGoogle PartnerCallTrackingMetrics Partner
Client website, desktop
0 → 1,122
Combined monthly organic visitors
across both sites
3 → 162
Combined keywords on page 1
near-zero to 162
2 → 58
Combined keywords in the top 3
from a standing start
$0 → $444
Combined monthly traffic value
from zero

Engagement ended August 2025. Source: Ahrefs (libertyhome.be + libertyhomerehab.com). Figures at the Aug 2025 handoff; the footprint peaked here before declining post-engagement.

The website

Built to work on every screen

Desktop
Tablet
Mobile
Website redesign

Before and after

Before
Before
After
After
The client

Liberty Home

Liberty Home is an addiction-treatment provider based in Belgium, serving both the local Belgian market through libertyhome.be (in Dutch) and English-speaking international clients through libertyhomerehab.com. Both sites started with almost no organic presence; the brief was to build visibility in two languages and two markets at the same time.

Addiction treatmentBelgium + internationalDutch & EnglishTwo websites

Two markets, two languages

  • !
    Two sites from near-zero. Both domains had almost no rankings at the start of the engagement.
  • !
    Two languages. Belgian Dutch searches and English international searches need genuinely different content.
  • !
    Low authority. New-ish domains (Domain Rating 9 and 6) to build up from.
The brief

Build two footprints, in two languages, at once

The challenge

  • ×
    Near-zero visibility on both the Belgian and international sites.
  • ×
    Multilingual complexity across Dutch and English markets.
  • ×
    Limited domain authority to build on for either site.

The opportunity

  • Own Belgian search. Dutch terms like "afkickkliniek België" were winnable on the .be site.
  • Capture international demand. The .com could rank for English-language rehab searches.
  • Build two durable footprints in parallel.
What we did

A parallel, two-language content build

We ran the two sites as one program, building native Dutch content for Belgium and English content for the international market.

1

Foundation, both sites

We set clean technical and language targeting on both domains so each could rank in its own market.

Technical SEOLanguage targetingTwo-site setup
2

Native Dutch content (.be)

We built native Dutch content around the Belgian addiction and recovery searches, winning #1 positions for core "afkickkliniek België" terms.

Native DutchBelgian termsCommercial intent
3

English content (.com)

We built English content for the international site, earning page-one positions across UK and international rehab searches.

English contentInternational termsTopical depth
4

Build & monitor

We tracked both sites in Ahrefs, lifting the combined footprint to 162 page-one keywords and 1,100+ monthly visitors by the handoff.

Ahrefs monitoringTwo-site growthFootprint building
The results

Two sites, built from near-zero to 1,100+/mo

Across both languages, the combined footprint grew from a handful of keywords to 162 on page one and over 1,100 monthly visitors.

MetricAt startAug 2025 handoffGrowth
Combined monthly organic visitors01,122New
Combined total ranking keywords1073,064New
Combined keywords on page 13162New
Combined keywords in the top 3258New
Combined monthly traffic value$0$444New

Source: Ahrefs. At the Aug 2025 handoff: libertyhome.be 659 visits / 76 page-one keywords (DR 9 → 14) and libertyhomerehab.com 463 visits / 86 page-one keywords (DR 6 → 11). The combined footprint peaked at the handoff and declined after the engagement ended. Current data is excluded.

Straight from the data

Two sites, built from a near-zero base

The combined keyword footprint across both Liberty Home sites, from a handful of keywords to 162 on page one.

3162Page-1 keywords258Top-3 keywords ■ Before   ■ After
Combined keyword rankings, start vs Aug 2025 handoff (Ahrefs). Across libertyhome.be (Dutch) and libertyhomerehab.com (English), built from near-zero to 162 page-one keywords and 58 in the top 3, with ~1,120 combined monthly visitors.
Page-one positions

Page-one in both Dutch and English

By the handoff, Liberty Home ranked #1 for core Belgian addiction searches and held page-one positions for English-language rehab terms.

directe opname afkickkliniek belgië#1
afkickkliniek belgië kosten#1
zenuwinzinking#1
afkickkliniek belgië#3
halfway house#3
alcohol rehab cheshire#3

Positions at the Aug 2025 handoff. Dutch terms on libertyhome.be (country BE); "alcohol rehab cheshire" on the English libertyhomerehab.com.

Why it matters

Two markets, built in parallel

A single program delivered organic visibility in two languages and two markets from a near-zero base.

#1 in Belgian search

Top Dutch-language positions for the core "afkickkliniek België" commercial terms that drive Belgian admissions.

1,100+ combined visitors/mo

Across both sites at the handoff, from a starting point of almost no organic traffic.

International reach too

The English .com site added page-one positions for UK and international rehab searches alongside the Belgian flagship.

Recognized & certified

Global Search Awards 2024 Finalist Google Partner CallTrackingMetrics Partner

Marketing across languages or markets?

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