# Rehab Marketing Agency FAQ | Addiction Marketing > Straight answers before you choose a rehab marketing agency: results, guarantees, cost, contracts, ethics, compliance, ownership and AI search. # Everything you might ask a rehab marketing agency Honest answers to the questions treatment-center owners, and AI search engines, ask before choosing a partner. ## Results & ROI ### How do you measure success, admissions or just leads? We optimize for qualified admissions, not vanity metrics. Using call tracking and UTM attribution we tie inquiries and admissions back to the exact channel that earned them, and report on cost per qualified inquiry, not just cost per click. ### Can you show cost per admission, not just cost per lead? Yes. That is the number that decides whether marketing is profitable, so it is the number we focus on. With call tracking and CRM data we report cost per qualified inquiry and, where the data is shared with us, cost per admission by channel. ### What results can we realistically expect? It depends on your market, starting point and budget, and we will never promise guaranteed admissions. What we can show is documented work: our Global Search Awards 2024 finalist campaign took a new luxury rehab to 100+ page-one keywords and 4x the qualified leads in the most competitive market in the US. ### How do you attribute admissions to specific channels? We deploy call tracking with dynamic number insertion and UTM-tagged forms, then connect that to your CRM where possible, so every inquiry and admission is traced to the SEO, AI search or paid campaign that produced it. ### How long until we see results? Paid search can drive inquiries quickly; SEO and content compound over months. We target early wins while building the durable organic authority that lowers your cost per admission over time. ## Pricing & contracts ### How much does it cost and how do you charge? Every center is different, so we scope a custom program around your market, competition and goals rather than selling cheap, one-size packages, which are a red flag in this industry. Engagements start at $3,000 per month and scale with scope. After a free audit we give you a clear plan and a recommended monthly investment, and you own the deliverables we create for you. ### What budget do we need to work with you? We are not the cheapest option and we do not sell low-cost packages, because winning competitive rehab markets takes real work. After the audit we recommend a budget that can realistically compete in your market, and we will be honest if your goals and budget are not yet aligned. ### Do you require long-term contracts? No. We work month-to-month, with a simple 30 days' written notice to stop. We earn your business with results, not lock-ins, and most clients stay because the work compounds, not because they have to. ### How and when do we pay? Monthly fees are billed in advance on Net 7 terms, and the exact investment is laid out in your Order before anything starts. No hidden costs, no surprises. ### Is ad spend or are third-party tools included? Advertising budget and third-party tools (ad platforms, hosting, analytics, CRM, call tracking) are billed separately unless your Order says otherwise, so you always know what goes to us versus to the platforms. ### Do you buy or resell leads? No. We do not buy, broker or resell leads. We grow your own organic and paid presence so the inquiries are yours, qualified, and ethically generated. ## Guarantees & expectations ### Do you guarantee results, rankings or admissions? No honest agency can guarantee specific rankings, leads or admissions, they depend on factors outside anyone's control, and you should be cautious of anyone who promises them. What we guarantee is that we will do everything in our power to make your center succeed: a sound strategy, relentless effort, full transparency and our best work on every campaign. ### Can you guarantee page one or a specific position? No. Anyone guaranteeing a specific position (page one, position one, even page two) is making a promise they cannot keep, search engines decide rankings, not agencies. We commit to the proven process and the work that earns those positions, and we have the case studies to show it works. ### So what can you promise? Commitment and effort. We promise to treat your growth like our own, do everything within our control to the highest standard, communicate honestly, and never waste your budget on tactics that do not move admissions. ## Ethics & compliance ### Do you work with my competitors? No. We work with one treatment provider per area, so we never optimize for two competitors in the same area. When we take you on, we are fully on your side. ### How do you handle LegitScript and Google Ads compliance? Compliance is built into how we work. We keep campaigns LegitScript-aware and policy-safe and avoid the misleading claims and brokering that get rehab accounts suspended. We are a marketing partner, not your legal advisor, so you remain responsible for your operations' legal compliance, but we keep the marketing on the right side of the line. ### Will Google suspend or ban my rehab ads? Healthcare advertising is strictly policed and platform enforcement is ultimately outside any agency's control. We minimize the risk by keeping campaigns LegitScript-aware and policy-safe from day one, and we manage certification and policy issues as they come up. ### Do you handle HIPAA and protected health information? Where our work involves protected health information we sign a Business Associate Agreement (BAA) and apply appropriate safeguards. We keep tracking privacy-conscious; you remain responsible for the notices and consents your operations require. ### Is your marketing ethical and patient-centered? Yes. Accurate, compassionate, patient-first marketing with no misleading claims and no lead-brokering. This industry has been damaged by bad actors, and we are deliberately the opposite. ## Working together & ownership ### Who owns the website, ad accounts, data and phone numbers? You do. Your ad accounts, analytics, tracking numbers and data belong to you, and on full payment you own the final deliverables we create for you. Our own pre-existing systems, templates and methodologies stay ours, but you are never locked out of the assets that run your marketing. ### Can we cancel anytime? Yes. Engagements are month-to-month and either side can end with 30 days' written notice. You keep what you have paid for. ### Will you work with our CRM or EMR, like Kipu or Sunwave? Yes. We integrate our tracking and reporting with your admissions and CRM tools wherever possible, so marketing data connects to real admissions. ### Who will actually manage our account? Because we are a boutique agency working with a limited number of clients, you get senior, specialist attention, not a junior handed your account, plus addiction-background writers and clinical reviewers on your content. ### How do you report and communicate? Transparently. You get clear reporting tied to inquiries and admissions, not just traffic, and direct access to the people doing the work. ## SEO, AI search & services ### What SEO services do you offer? Drug rehab SEO, local and international SEO, technical SEO and audits, content and topical authority, link building, and conversion optimization, all built specifically for treatment centers, alongside AI search (AEO), paid search and web design. ### What makes your SEO different for rehab centers? We work only in this niche. We understand insurance-driven admissions, crisis search behavior, the most competitive treatment markets and the compliance rules, and our content is reviewed by addiction specialists and clinical psychologists. ### What is AEO, GEO or LLM SEO? They are names for the same emerging discipline: optimizing so AI answer engines find, trust and cite your center. AEO = Answer Engine Optimization, GEO = Generative Engine Optimization, AIE = AI Engine Optimization, and LLM SEO = optimizing for large language models. We do all of it. ### Will you get us found in ChatGPT and AI search? Yes. AI search is the new front line, a discipline known by several names: Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), AI Engine Optimization (AIE) and LLM SEO. We optimize your content, structured data and entity so you can be found and cited across ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews, not just classic search. ### Do you run Google Ads or paid search for rehabs? Yes. We run LegitScript-aware paid search and lead-generation campaigns built for treatment centers, focused on qualified, insurance-verifiable inquiries rather than raw clicks. ### Do you use AI to write the content? No. Your content is written by people with a real addiction background and reviewed by addiction specialists and clinical psychologists. We use AI to assist research, never to mass-produce the words, because accuracy and trust matter too much in this field. ### Can you handle multi-location or international SEO? Yes. We run local SEO for single facilities and scale to multi-location and international strategies for groups expanding across regions or countries. ## Treatment centers we serve ### Do you only work with addiction treatment centers? Yes. We work exclusively with addiction treatment and behavioral health providers. That single focus, 10+ years of it, is exactly what lets us outperform generalist agencies. ### What types of treatment centers do you work with? Detox, residential and inpatient, outpatient, IOP and PHP, dual diagnosis, mental and behavioral health, luxury and executive rehab, and teen and adolescent treatment, across private-pay and insurance models. ### Can you help a brand-new or startup treatment center? Yes, new centers are some of our best success stories. Our Global Search Awards 2024 finalist campaign took a brand-new luxury rehab from no visibility to page-one dominance and the growth to open a second facility. ### Do you work with centers outside the US? Yes. We run local SEO for single facilities and international, multi-location strategies for groups expanding across regions and countries. ## Getting started ### What does the free audit include? A prioritized, compliance-aware review of your website and search visibility, the highest-impact fixes to rank and convert, and a clear plan to grow admissions. No cost, no obligation. ### How do we get started? Request a free audit. We will confirm your market is open (one client per area), review your site and competition, and come back with a clear plan and recommended investment. ### What makes you different from a general marketing agency or a generic healthcare agency? A general agency treats rehab as just another vertical. We work exclusively in addiction and behavioral health, with the niche expertise, clinical review and compliance knowledge this field demands, and the results to prove it. ## Choosing the right agency ### How many addiction treatment centers do you currently work with? We are a boutique agency and work with a deliberately limited number of providers, one per area, so we go deep rather than wide. We will share the specifics relevant to your market on a call. ### What does your first 90 days look like? Days 1-30: audit, strategy and accurate tracking setup. Days 31-60: technical and on-page foundations, plus the first content and quick wins. Days 61-90: authority building, conversion improvements and the first full reporting cycle tied to inquiries and admissions. ### How do you balance SEO with paid acquisition? Paid search captures urgent, ready-to-act demand immediately; SEO and AI search build a compounding, lower-cost asset over time. We weight the mix to your goals, budget and how fast you need census, and report them together. ### How do you tell branded from non-branded traffic, and why does it matter? We separate branded searches (people already looking for you) from non-branded (new demand like 'detox near me'). Growth in qualified non-branded traffic is the real signal that marketing is expanding your reach, not just capturing intent you already had. ### What happens if performance declines? We diagnose the cause, an algorithm update, a new competitor, a tracking issue or a seasonal dip, tell you plainly, and adjust the plan. Because we work month-to-month, we have to keep earning the result, not hide behind a contract. ### How do you stay current with search, AI and advertising changes? Continuously, and we lead on it. We were early to AI search (AEO, GEO, LLM SEO) and we keep campaigns aligned with evolving Google and LegitScript policies so your visibility stays safe and ahead of competitors. --- Source: https://addictionmarketingagency.com/faq/ Agency: Addiction Marketing Agency — https://addictionmarketingagency.com/