# Orchid Recovery Thailand Case Study: 0 to 105 Keywords | AMA

> How Addiction Marketing Agency launched Orchid Recovery, a new Thailand rehab, from zero to 544 monthly organic visitors and 105 page-one keywords.

# A brand-new Thailand rehab, from zero to 100+ page-one keywords in year one

Orchid Recovery opened its doors in January 2025 with no website history and no rankings. Inside its first year it reached a peak of 544 monthly organic visitors and 105 keywords on page one of Google, including page-one positions for "luxury rehab Thailand" and "drug rehab Chiang Mai".

- 0 → 105 — Keywords reached on page 1

within year one

- 0 → 29 — Keywords reached in the top 3

from launch

- 0 → 544 — Monthly organic visitors (peak)

from a zero base

- 0 → 566 — Total ranking keywords (peak)

from a zero base

## Orchid Recovery Thailand

Orchid Recovery is a brand-new addiction-treatment center in Chiang Mai, Thailand, that opened in January 2025 to serve international clients seeking discreet, high-quality care abroad. A new facility needs visibility fast, and launching a brand-new domain into the competitive destination-rehab niche means starting with no authority, no history and no rankings at all.

### Opening day: a blank slate

  **Opened January 2025.** A new center with a brand-new domain and zero ranking history.

  **Competitive destination niche.** "Rehab Thailand" terms are contested by established international brands.

  **Urgency.** A new facility needs admissions quickly, so reaching commercial terms fast was the priority.

## Reach commercial searches fast, from a day-one start

### The challenge

- ×

  **Zero starting authority.** No domain history, no backlinks, no rankings on launch day.
- ×

  **Established competitors** already ranking for the core "rehab Thailand" terms.
- ×

  **A short runway** to turn a brand-new website into a source of admissions.

### The opportunity

- ✓

  **Own destination-rehab terms.** "Luxury rehab Thailand" and "drug rehab Chiang Mai" were winnable and convert.
- ✓

  **Build a clean footprint** of high-intent commercial and treatment pages from day one.
- ✓

  **Lay the foundation** for compounding growth as the new domain earns authority.

## A focused launch SEO playbook

We treated launch day as day zero and went straight for the commercial searches that bring international clients to Thailand.

1

### Launch foundation

We launched the new site on a clean technical base with correct international targeting and a structure built to rank for destination-rehab searches.

2

### Commercial & treatment content

We led with the bottom-of-funnel terms a ready-to-decide international client searches, luxury, location and substance-specific treatment pages.

3

### Supporting authority content

We added informational addiction and recovery content to build topical relevance and feed internal links into the commercial pages.

4

### Build & monitor

We tracked rankings in Ahrefs as the new domain matured, lifting the footprint to 105 page-one keywords within the first year.

## Year-one rankings from absolute zero

A site that did not exist before January 2025 reached page one for 100+ keywords and ranks for its core commercial terms.

| Metric | At launch (Jan 2025) | Year one (peak) | Growth |
| --- | --- | --- | --- |
| Monthly organic visitors | 0 | 544 | New |
| Keywords on page 1 (peak) | 0 | 105 | New |
| Keywords in the top 3 (peak) | 0 | 29 | New |
| Total ranking keywords (peak) | 0 | 566 | New |

## From launch to a ranked new site

The year-one growth in keyword rankings, from a domain that did not exist before January 2025.

## Page-one for "luxury rehab Thailand" in year one

Even as a brand-new site, Orchid ranks on page one for the destination and treatment terms international clients use to find care in Thailand.

luxury drug rehab thailand#5

drug rehab chiang mai#5

luxury rehab thailand#6

rehab thailand chiang mai#6

best rehab abroad#7

marijuana addiction treatment thailand#9

## A launch that beat the clock

Most brand-new sites take years to reach competitive commercial terms. Orchid did it inside its first year.

**Page one in year one**

Reaching 100+ page-one keywords and page-one positions for "luxury rehab Thailand" within twelve months of opening.

**Admissions-ready from launch**

Ranking for the exact searches a ready-to-decide international client makes when choosing a center in Thailand.

**A foundation to build on**

A clean year-one footprint gives the new domain the base to keep growing as it earns authority.

Recognized & certified

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Source: https://addictionmarketingagency.com/case-studies/thailand-rehab-launch/
Agency: Addiction Marketing Agency — https://addictionmarketingagency.com/